Dar Chi -ⴷⴰⵔ ⵛⵉ(in Tifinagh) is named after my Moroccan Imazighen & Nigerian Igbo boys: Noah Chinua, Jaden Chima & Elijah Chinaka.
DAR means house in Moroccan Darija.
CHI means god, guardian angel, personal spirit or soul in Igbo language.
More than just a marketplace, Dar Chi is my way to inspire my kids to pass on their Amazigh heritage to future generations. Help them develop a sense of identity and pride in their Amazigh heritage.
And for me, it's a wonderful way to celebrate and honor my amazing culture and history.